CAMPI-TMA reports 491,395 vehicles sold in PH from 2025, sees large growth for electrified vehicles

The numbers are in, and the growth continues for the Philippine automotive industry. The Chamber of Automotive Manufacturers of the Philippines, Inc. (CAMPI) and the Truck Manufacturers Association (TMA) have announced the total number of vehicles sold in the country for 2025.

Based on reports from member brands, as well as other available industry data, a total of 491,395 vehicles have been sold in the Philippines last year. This is a modest increase of 3.7% compared to 2024’s 473,842 vehicles sold.

The CAMPI attributes this modest increase in sales, year-on-year, to the overall unfavorable market environment during the second half of 2025, no thanks to a number of factors such as the reimposition of excise tax on pickup trucks and several natural calamities experienced across the country.

The month of December did, however, show some recovery, with a total of 47,371 units sold, also marking the strongest monthly performance since 2017.

Among those numbers, vehicle sales from CAMPI and TMA members total at 463,646 units. The top two brands remain the same as before–with Toyota Motor Philippines (TMP) on top, selling 229,447 units for a 49.49% market share. They are followed by Mitsubishi Motors Philippines Corp. (MMPC) at second, with 86,808 units sold, for an 18.72% market share.

Closely fighting with each other are Suzuki Philippines, Inc. at third, selling 21,984 units; Ford Philippines at fourth with 21,784 units sold; and Nissan Philippines, Inc. (NPI) ranking fifth with 20,571 units sold.

Check out the top 10 below:

Do note that the table above does not include BYD Cars Philippines, which isn’t a member of either organization. The Chinese automaker reported a total sales of 26,122 units sold last year, firmly placing it at third among all automotive brands in the country.

READ: BYD tops electrified vehicle sales charts in PH with over 26,000 units sold

CAMPI-TMA also says that electrified vehicles (HEV, PHEV, BEV) from its members made a significant impact with 58,905 units sold, accounting for 12% of the market, compared to only 5.5% in the previous year. This equates to a 142.5% growth versus 2024 and highlights the market’s shift into electrified mobility.

Other sub-segments such as 1Ton+ Multi-Purpose Vehicles, also positively contributed to the industry’s 2025 performance, with a 76.6% increase compared to 2024. Models in this category include the likes of the Toyota Tamaraw, Mitsubishi L300 FB, and Isuzu Traviz, among others.

“We attribute last year’s achievement to the aggressive promotional campaigns and the new product introductions from the various car brands which expanded consumer options especially in electrified and commercial vehicle segments,” said Jose Maria Atienza, president of CAMPI.

Check out the full list of sales figures for 2025 from CAMPI-TMA member brands:

• Toyota – 229,447 units
• Mitsubishi – 86,808 units
• Suzuki – 21,984 units
• Ford – 21,784 units
• Nissan – 20,571 units
• Isuzu – 17,237 units
• Honda – 16,257 units
• Hyundai – 10,475 units
• MG – 8,715 units
• Kia – 7,810 units
• Foton – 3,116 units
• Tesla – 2,424 units
• Hino – 2,126 units
• GAC – 1,793 units
• Jetour – 1,791 units
• Mazda – 1,633 units
• Chery – 1,568 units
• Fuso – 1,461 units
• JMC – 1,405 units
• Changan – 1,052 units
• BMW – 950 units
• BAIC – 586 units
• Omoda & Jaecoo – 585 units
• Subaru – 569 units
• Mercedes-Benz – 563 units
• Other Brands – 251 units
• Jaguar Land Rover – 202 units
• Lynk & Co – 187 units
• VinFast – 115 units
• Hongqi – 101 units
• Peugeot – 37 units
• Ferrari – 32 units
• MAN – 5 units
• Volkswagen Trucks & Buses – 5 units
• IVECO – 1 unit

_{Photo by Sam Surla}