House of Fruitas chooses the Toyota Lite Ace
House of Fruitas, a food and beverage company that holds management of over 30 brands and 700 stores in the country such as Fruitas, de Original Jamaican Pattie Shop and Juice Bar, and Sabroso Lechon, is now using the Toyota Lite Ace FX.
Toyota Motor Philippines (TMP) teamed up with House of Fruitas and turned over, through its dealer Toyota Makati, Inc. (TMI), 3 units of its first batch of Lite Ace FX units to House of Fruitas. These 3 units will be utilized to mobilize people, equipment, and raw materials efficiently within Metro Manila and Metro Cebu.
“Natuwa kami nang malaman namin ang pananabik ng House of Fruitas noong lumabas ang balita na magkakaroon ng bagong 2022 Toyota Lite Ace FX. Taos puso ang aming pasasalamat sa kanilang masigabong pagtanggap sa aming bagong produkto na tunay na makatutulong sa mga lumalaking kumpanya tulad nila. Ito ay tunay na Kasosyo ninyo sa Pag-asenso. Kami ay naniniwalang swerteng Buena Mano ang Fruitas sa amin at sa magiging bentahan ng Lite Ace dito sa bansa,” said Toyota Makati General Manager Mr. Lee Junia.
With its capacity, size, and safety features, the All-New Toyota Lite Ace perfectly fits the business model of the House of Fruitas having to navigate through the busy and narrow streets of the metro and delivering to over 700 stores around the country. The size of the Lite Ace can easily maneuver throughout the city without any challenges while transporting goods and people with ease.
“A lot of our customers rely on us to provide them with high quality products that are clean, convenient and served fresh daily while ensuring price affordability. In order to do this, we also need reliable partners like Toyota for us to operate smoothly on a daily basis.” says the Founder and CEO of the House of Fruitas Mr. Lester C. Yu.
“Masaya kami na kami ang Buena Mano for the All-New Toyota Lite Ace FX to serve our customers and company’s needs. We have been loyal and avid users of Toyota because of its functionality, reliability and cost efficiency. We applaud Toyota for delivering another vehicle that will surely satisfy the needs of businesses like ours,” adds Mr. Yu.
Aside from the FX, which is perfect as a people transport vehicle, the All-New Lite Ace is also available in Pickup, Panel Van and Cargo variants which can cater to various businesses’ specific mobility needs. Pickup is an open bed unit for fast and flexible loading while the Panel Van comes with a sliding enclosure for a more secure cargo transport, lastly, the Cargo best fits transportation of dry goods and other materials.
