Mitsubishi PH produces 200,000th L300 in Sta. Rosa, Laguna plant
Mitsubishi Motors Philippines (MMPC) has reached another milestone as it rolled-out the 200,000th unit of the popular Mitsubishi L300 in the company’s Sta. Rosa, Laguna plant. The iconic utility van has sold more than 190,000 units and is perceived to be the most trusted model in the country because of its dependable engine, durable quality, and affordable price.
“This achievement is a reflection of the resiliency of MMPC. Despite the current challenges that we are facing due to the COVID19 pandemic, we are still geared to provide the market with quality vehicles and support Filipino livelihood through serving transportation and business needs. Also, aligned with the Philippines government’s effort to battle the spreading virus, MMPC has lent out several Mitsubishi L300 units to both local and national government for various outreach activities,” says Mutsuhiro Oshikiri, President and CEO of MMPC.
MMPC has been operating for over 56 years as an automotive manufacturer and distributor. The company’s years of operation in the industry and its ability to surpass several economic challenges is a testament to MMPC’s strong and pliant characteristic.
“We are committed to further grow and expand the business of Mitsubishi Motors in the Philippines. We are in the process of finalizing our plans to export L300 to other ASEAN countries, which makes us the only automotive manufacturer in the Philippines to export vehicles. We will work even harder to enhance MMPC plant’s competitiveness and quality, so that we can make L300 a trusted model in ASEAN,” Takao Kato, Mitsubishi Motors Corporation’s Chief Executive Officer said.
It is not unknown that last year, MMPC reintroduced the Mitsubishi L300 in the market after a 2 year absence. It received minor design updates and a completely new engine. A new 2.2-liter 4N14 turbodiesel engine replaced the old 2.5-liter diesel in order for it to comply with local emission laws.