The Ferrari Luce’s interior was penned by ex-Apple designers

The news surrounding Ferrari’s newest vehicle, the Luce, has already started to make its way out of Maranello. First, this is no ordinary Ferrari, but rather, the brand’s first electric vehicle. While we don’t know what the car looks like yet on the outside, the brand has shown off what its interior looks like.

Made in collaboration with LoveFrom, a collective founded by Sir Jony Ive and Marc Newson, two ex-Apple designers responsible for the likes of the original iPhone and Apple Watch, the Luce’s interior is a very radical departure from what we’ve come to expect from current Ferraris.

For one, gone are the multiple tablet-style screens and displays. Well, the displays are still there, but the layout is now inspired by classic Ferrari cars and Formula 1 vehicles, with a simplified aluminum-and-leather steering wheel.

Ferrari says it’s directly inspired by a three-spoke Nardi steering wheel, complete with actual tactile buttons and switches in two modules underneath the physical turn signals, of course, with the iconic Manettino dial.

And for the controversial ignition switch? That’s been moved to the brand-new center console. You start by inserting the all-new key, which is made out of Corning Gorilla Glass and uses an e-ink display, which will then change color from yellow to black as it “integrates” with the rest of the glass center console.

This center console is also made out of Gorilla Glass and leather, which features a very soft shifter toggle, and several physical controls for the window switches, the boot release, central locking, and the hazard switches.

Above are a few overhead controls with aircraft-style switches (a common theme) for the lights, defrosters, and a cleverly hidden button for the launch control, which requires you to twist and insert as if to prime a weapon ready for, well, launching.

The two biggest draws are the instrument binnacle and the control panel. The instrument cluster is highlighted by three aluminum gauge pods (inspired by classic cars and aviation) that may look like analog gauges, but they’re fully digital, with wristwatch-like simplicity and legibility for the configurable gauges. Other information shows up outside the gauges, and this is possible thanks to two overlapping OLED displays.

The control panel is mounted on an adjustable joint, allowing the entire assembly to be moved towards the driver or passenger. It features more aircraft-style switches for dedicated climate controls, a clock, and a screen that features different information, presumably where you’ll end up using Apple CarPlay or Android Auto.

This is one radical take not only for a Ferrari vehicle, but also on how electric vehicles in general can look, rather than just smattering everything on screens that occupy the entire dashboard. In fact, it’s a breath of fresh air with all of the physical controls available to the occupants.

^{Photos from Ferrari}