The Ford Ranger FX4 Max is here and its priced at Php 1.698M
It’s as if 13 different variants are not enough, Ford Philippines has decided to launch another one by bringing the 2021 Ranger FX4 Max into the country. This brings the total number of Ranger variations in the market to 14.
The launch was held during Part 2 of the ‘Live The Ranger Life’ online event. The Ranger FX4 Max sits in between the Ranger Wildtrak and Ranger Raptor in the lineup and is meant to have upgraded performance with the carrying capabilities of the standard Ranger.
“The Ranger FX4 MAX is definitely a strong addition to our growing Ranger portfolio and further boosts the off-road capabilities of our trucks,” says PK Umashankar, president and managing director, Ford Philippines. “It is the perfect pickup for customers who seek adventures as it is equipped with features that offer confidence and convenience in taking on the roads less traveled.”
Unlike the Ranger FX4 which only gets styling upgrades over the standard Ranger, the FX4 Max gets more than just that. First for the cosmetic upgrades, the FX4 Max gets a front grille similar to that of the Ranger Raptor, the difference being the word Ranger spelled-out on the upper portion. It also gets 17-inch alloy wheels wrapped in all-terrain tires plus unique side steps and sports bar on the rear. Ground clearance has been increased by 19 mm which brings it to 256 mm.
Inside, the leather seats feature materials new to the Ranger, including carbon-accents with Miko suede inserts and FX4 MAX embroidery. The FX4 MAX also comes with all-weather front and rear floor mats that provide convenience. The driver’s feet are also treated to sports pedals, while a leather-wrap steering wheel shares Black Alley inserts with the door trims and dash applique. In the center of the dashboard is an 8-inch SYNC3 touchscreen infotainment system with Apple CarPlay and Android Auto with sound sent through a 6-speaker audio system. Smart entry with push button start is also standard.
Also inside and unique to the FX4 MAX is the auxiliary switch pack. Fitted on Ford trucks globally, including the legendary F-Series, this feature gives FX4 MAX owners the ability to easily connect and operate auxiliary accessories and equipment in a seamless and integrated solution. To support such additions, the FX4 MAX features a specific 250A alternator to support power supply to multiple accessories and reduce reliance on the vehicle’s battery.
Under the hood, the Ranger FX4 Max is powered by the Ranger Raptor and Wildtrak 4×4’s 2.0-liter Biturbo diesel engine, producing the same 210 hp and 500 Nm of torque paired to a 10-speed automatic transmission. This powertrain allows the FX4 Max to have a payload capacity of 981 kg and 3.5 tons of towing capacity, similar to the standard Ranger variants.
In terms of driving safety and convenience, the Ranger FX4 Max is equipped with Cruise Control, ABS + EBD, Electronic Stability Control Including Roll-over Mitigation and Traction Control, Hill Launch Assist, Hill Descent Control, driver and passenger airbags, Rear Parking Sensors, and Child Seat ISOFIX Anchorage Points.
As to where it sits in the wide Ranger lineup, the FX4 Max is below the Wildtrak 4×4 in terms of price at Php 1,698,000. It is now available in all Ford dealers nationwide.
“The FX4 MAX builds on the success of the Ranger as a rugged and versatile pickup while harnessing the winning off-roading capabilities of the Ranger Raptor. True to our Live the Ranger Life philosophy, the FX4 MAX caters to customers who are up for challenges and go over the horizon to experience their adventure of a lifetime with the pickup truck’s uncompromising blend of toughness and power,” adds Umashankar.