Honda Cars PH names new president
There is a new leader at the helm over at Honda Cars Philippines, Inc. (HCPI). The Japanese automaker introduced Ms. Rie Miyake as the new president of the company, succeeding Mr. Masahiko Nakamura who will be assuming a new post at Honda Cars Korea starting April 1, 2023.
Miyake, the first ever female president of HCPI, held different management posts at Honda Motor Co. Ltd. Headquarters in Japan and handled overseas markets such as North and South American countries.
Through the years, she gained expertise in automobile sales, parts export, logistics, and business planning operations. Most recently, she was in charge of the Export Planning Department of Honda’s global automobile business.
HCPI says that Miyake will be key to the expansion of Honda’s business, particularly in steering the company towards carbon neutrality for all products and corporate activities. One of Honda’s corporate long-term goals is to achieve 100% electrification of automobiles by 2040.
Interestingly, Miyake also revealed during her inauguration speech that HCPI will soon be introducing an e:HEV model in the market. As to what it is, your guess is as good as ours.
“As we embark on this fresh journey, I want to assure you – the times may have changed so much, but Honda’s commitment as the power of dreams has only grown through the years. Please watch out for new technologies to be launched very soon, including e:HEV hybrid electric vehicle that doesn’t just have a hybrid emblem, it truly delivers. We will also continue to improve our sales and after-sales operations to give our customers more joy throughout their vehicle ownership,” said Miyake.
The turnover ceremony from Nakamura to Miyake also gave the outgoing president the opportunity to show his gratitude for the support he received. Nakamura also expressed his confidence that Miyake’s leadership will further drive the company to achieve higher levels of growth and success.
“Thank you very much for your continued support to HCPI. The past three years have been challenging, but we also learned so many things. What I will remember more is how we all worked together and came out better than before. I am thankful for the dedication of Honda Associates and our business partners. We will continue to improve keeping in mind our purpose,” said Nakamura.
